This online course will help you to develop the knowledge, skills, and competencies to apply buyer behaviour
principles and processes in marketing contexts.
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Level5
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Credits15
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Cost$344 NZ Domestic$1,317 NZ International
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EFTS0.125
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Delivery typeOnline only
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Teaching weeks 16 weeks
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Workload Approximately 10 hours per week
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Prerequisites Check entry and other requirements under the qualification you are studying
Learners who successfully complete this course will be able to:
- Apply buyer decision-making processes to different buyer behaviour contexts
- Apply internal, external, and situational buyer behaviour influences for different marketing contexts
Assessment
Assessment for this course is:
- 100% internally assessed
Computer and internet requirements
To complete this course you will need access to a laptop or desktop computer, reliable broadband internet connection and a data plan able to support online learning such as streaming of videos (including YouTube), downloading content, and writing and submitting online assessments. If you are unsure if your current computer or internet access allows you to complete your online learning with us, please contact us before applying to enrol.
Learn more about our online learning and study tools.
Work towards
You can do this course as part of these qualifications:
Certificate of Proficiency
Diploma
Course availability over the next 12 months
2025
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